The Gold Star tradition traces its roots back to World War I, a time when American families searched for meaningful ways to publicly honor loved ones serving overseas. In 1917, Army Captain Robert L. Queisser created what became known as the Blue Star Service Banner to represent his sons who were on active duty. Displayed in a family’s window, each blue star symbolized a service member proudly serving the nation.
The idea spread quickly across the country. Soon, windows in homes everywhere displayed these banners as quiet but powerful signs of service and sacrifice. When a service member lost their life, the blue star was replaced with a gold one—transforming the banner into a solemn symbol of loss, honor, and national gratitude.
Official Recognition and a Lasting Symbol
That same year, the gold star received formal recognition at the national level. President Woodrow Wilson authorized mothers who had lost sons in combat to wear black armbands adorned with gold stars. This act publicly acknowledged their sacrifice and helped establish the gold star as a lasting emblem of military loss.
As time passed, families who shared this profound grief began to find strength in one another. Their shared experiences led to the founding of American Gold Star Mothers, Inc. in 1928. The organization continues to offer support, advocacy, and a sense of community to families who have lost loved ones in military service.
Honoring Gold Star Families Today
In 1936, Congress officially designated the last Sunday of September as Gold Star Mother’s Day, a day later expanded to honor all Gold Star families. Today, recognition takes many forms, including memorial ceremonies, community observances, and gold star license plates issued by many states.
These license plates serve as more than just identifiers—they are visible reminders of resilience, remembrance, and enduring love. Each gold star represents a life given in service and a family forever changed. For those who notice them on the road, they stand as a quiet but powerful reminder that the cost of freedom is deeply personal and never forgotten.